Custom AI software. Built for you. Owned by you.
We connect enterprise data and leading AI models to help brands get discovered, convert customers, and sell more.
Selected clients
Built around real business needs.
Representative projects. Client details are anonymized.
A more confident retail team
A store associate platform with AI customer practice and product knowledge across markets and languages.
Explore the work →One focus. More ways to grow.
Purpose-built applications for the people driving demand, customer relationships, and sales.
Creative and content
Turn brand knowledge and consumer insights into campaign assets, content variations, and faster creative workflows.
CRM and customer experience
Connect customer data to personalized communications, sales assistance, and tools that help teams act on customer needs.
Retail and commerce
Build product discovery, associate enablement, and commerce tools that help customers find and buy the right products.
Help your brand get discovered in AI.
Measure how AI represents your brand, then act on the gaps with better content, connected product data, and custom software.
Built by FutureProof, Applaude powers the visibility measurement behind that work.
Your context. Your infrastructure. Your IP.
Your data and workflows shape the application. Your team controls what comes next.
Built in your environment
We build alongside your IT team, connecting your data and approved systems inside your infrastructure.
Yours from the first build
You own the custom code, with documentation and a handover path that keeps you in control.
Start with a working prototype. Build from there.
Define the outcome. Test with real users. Our AI-native team takes the application through production, launch, and improvement.
Pay for the build and ongoing innovation. Own the custom software, with the freedom to run it independently.
What would move your business forward?
Bring us a growth opportunity, a customer problem, or a workflow that needs to work better.
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